Jan 5, 2014 | Copywriting and marketing, Website tech
Always a good idea to start off the new year with a rant! I’ve asked around so these aren’t just things that bug the heck out of me but they will all make me hulk out! A landing page that feels like a cheap car sales ad Whether you’re advertising...
May 31, 2012 | Website tech
Everyone’s been talking about cookies this week. Initially, I just heard the word “cookies” and despaired. I’m a great baker but a complete failure at baking cookies, to the point where dogs turn their noses up at my peanut butter cookies (and...
Apr 13, 2012 | Copywriting and marketing
Having worked in corporate video, I’ve seen a lot of business videos, some great, some awful. One of the worst? Any with me in them! See that picture? I’m notoriously camera shy, preferring to be the one taking the pictures rather than being in the...
Feb 3, 2012 | Copywriting and marketing
Google’s Gender Reassignment You all saw the information about Google’s Ad Preferences last week – Facebook and Twitter were awash with people checking out what box Google had pegged them into. For my part, I came up as 35-44 (correct) and a man...