Dec 8, 2016 | writing skills
I’ve neglected this blog of late as life has taken over. However, my good intentions will hopefully continue into the new year with thoughts on writing and communications. So, kicking off with ruminations on the current state of the world. With so much change...
Feb 21, 2014 | Business skills, Copywriting and marketing
Let’s start with a fairytale Once upon a time, there was a girl called Cinders. Cinders always worked hard and thought herself practically perfect in every way. One night, Cinders found herself surrounded by boxes and boxes of brochures. Earlier that day, very...
Feb 7, 2014 | Business skills, Copywriting and marketing
Your business has some great news or an event you want to publicise. Whether or not you agree that the newspaper industry is dying, the public need for news is bigger than ever. With streaming sites and constant updates, websites need more news content than your local...
Nov 22, 2012 | Copywriting and marketing
Did you get that email, suspiciously sent during the Thanksgiving holiday, asking Facebookers to read the proposed privacy policy and data use policies and comment on them? I dutifully clicked on the link and took a gander at the documents. What have I learned? Not a...
Nov 11, 2012 | Copywriting and marketing
Taking a break from my writing today, I came across this on Copyblogger. The.best.advice.ever. Just keep going! As a writer with a very strong procrastination gene, this is a reminder that EVERYTHING I write is useful somehow, whether it’s to get me unstuck from...